WBA STAFF

Dave Schmidt, CMBDave Schmidt, CMB
CEO
Email: dave@wibakers.com

Dave Schmidt, the WBA’s CEO, has been involved in the baking industry for more than 45 years and has been an active member of the Wisconsin Bakers Association since 1989.  Becoming the fourth Certified Master Baker (CMB) in the United States in 1989, he has experience in retail baking as well as the allied side of the industry.

As WBA’s CEO, Dave’s priorities include promoting baking education (including the scholarship programs offered through the WBA and serving on three technical school boards), and representing retail bakers on federal and state legislative and regulatory issues.  He also makes a point of visiting bakers in the field and is always willing to lend a friendly ear or provide advice when bakers consult him.  Need information on opening a bakery?  Or, are you looking for a formulation?  Give Dave a call at (800) 542-2688.

His baking industry experience includes professional baking, sales, allied support, business administration and association leadership.  Prior to taking the helm for the WBA, he worked 12 years for Multifoods Bakery Division, including as district sales manager, as sales & service manager, and in technical service.  Other positions he had held in the baking industry include bakery manager and bakery specialist. Experience in both segments of the industry gives Dave a deep understanding regarding the viewpoints and needs of allied, as well as baker members.  Both groups are needed to promote the industry and build a better future for all.

Contact Dave with your questions or concerns, for general information about the Association or if you’re interested in opening/running a bakery.

Debbie Lowery
Accounting & Financial Coordinator
Email: debbie@wibakers.com

Contact Debbie with any questions regarding invoices, membership dues, or other financial matters.


JHJessica Hoover

Marketing and Communications
Email: jessica@wibakers.com

Contact Jessica if you have any questions regarding membership, advertising, WBA communications, OCP Bakers, LLC, Beyond Baking, The Baking Buzz, websites, or social media.

WBA Member Services Center
2514 S. 102nd Street, Suite 100
West Allis, WI 53227

Milwaukee and the surrounding communities make up the largest metropolitan area in Wisconsin.  This area is filled with tourist attractions, colleges pro sports teams and an international airport (in addition to the approximately 1 million people who call this area home). But, the next time someone mentions the various destinations in the Milwaukee area, why not make one of them your WBA Member Services Center?  Located off National Avenue in West Allis (which is conveniently located near near I-894), the WBA Member Services Center adds another benefit of being a WBA member.

If you’re passing through or visiting Milwaukee on business, take a moment to stop by!  The WBA staff is on hand to provide information, a recipe or just to say hello.

And, if you have a question or comment for the WBA staff, give the hotline a call, 24 hours a day, seven days a week, at (800) 542-2688.  During evenings and weekends, the voicemail is ready and waiting for your message, which will be returned on the next business day.  The WBA’s regular office hours are 8 a.m. – 4 p.m. CDT, Monday through Friday.

The WBA…Serving the Bakers that Serve You