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WBA Celebrates First-Ever National Bakery Day

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Local Bakeries Will Celebrate National Bakery Day

Members of the Wisconsin Bakers Association (WBA) will celebrate the first-ever official National Bakery Day on Thursday, September 28th, 2017.  National Bakery Day is an exciting national event spearheaded by The Retail Bakers of America (RBA) that is all about celebrating neighborhood bakeries across the United States and showing that local bakeries are such a vital part of our communities.

“We are really excited about celebrating this unique day dedicated to bakeries,” said Tamara Mugerauer, WBA president and owner of Tamara’s the Cake Guru in Oshkosh, WI and Appleton, WI.  “It’s such a great concept that highlights not only the baking industry but the small, independent mom and pop shops that are an important part of our communities.”

WBA members are planning to join in this industry-wide celebration with opportunities for customers to keep their “dough” local.  Here is a list of participating WBA member bakeries along with National Bakery Day hours of operation, activities, and special offers:

2 1/2 Cups Cupcakery and Bake Shop
Location:  126 South Central Ave., Marshfield, WI 54449
Open:  7:00 am – 6:00 pm
Special offers:  $.50 Cookies & Gourmet Cupcakes for $2.00

Adaleen’s Bakery
Location:  508 S. Military Ave, Green Bay WI 54303
Open:  7:00 am – 6:00 pm
Special offers:  Gourmet Cupcakes for $2 each. Free samples of Mini Cupcakes.

Aggie’s Bakery and Cake Shop
Location:  7328 W Greenfield Ave, West Allis, WI 53214
Open:  7:00 am – 6:00 pm
Special offers:  Stop in for our everyday special – one dozen donuts for $12.00!

Augusta Bakery
Location:  144 W Lincoln St, Augusta, WI 54722
Open:  7:00 am – 2:00 pm
Special offers:  Check out our Facebook page!

BC Cakes & More
Location:  304 N Lake Ave, Crandon, WI 54520
Open:  7:00 am – 4:00 pm
Special offers:  We will have $1 cupcakes, cheesecakes, and cake pops!

Becky’s Sugar Shack Bakery
Location:  158 S Main St, Adams, WI 53910
Open:  7:00 am – 5:00 pm
Special offers:  Free Cupcake with a purchase!  Samples of our Kringles!

Blue Boy Bakery
Location:  109 N Madison St, Lancaster, WI 53813
Open:  6:00 am – 6:00 pm
Special offers:  Pumpkin and apple cider cake donuts, Lancaster grain bread, along with special tours and questions about the bakery

Breadsmith of Appleton
Locations:  670 N Westhill Blvd Appleton, WI 54914  (across from Woodman’s) and W3165 Van Roy Rd, Appleton (near Festival Foods & Lowes)
Open:  7:00 am – 6:00 pm
Special offers:  We will be giving away sugar cookies to all of our customers that day!  We will also have a variety of rye breads, jalapeño cornbread, and cranberry walnut bread.

Country Cookie LLC
Location:  206 S. Belt Hwy, St. Joseph MO 64506
Open:  8:00 am – 6:00 pm
Special offers:  Cookie Decorating Demos at 12:00 pm and 3:30 pm by our cookie decorators.  We are introducing 3 new cookie flavors, 2 will be seasonal. The first 30 customers will receive a goodie bag of cookies for FREE, and customers can enter our drawing for a $25 gift card.

Door County Kraut Company
Location:  2604 Grove Rd., Baileys Harbor WI 54202
Open:  Call ahead to pick-up or place a custom order.
Special offers:  We’re going to be making Belgian Pies for the Sunday Farmers Market in Baileys Harbor – Door County, WI.

Frosted Memories, LLC
Location:  Waukesha, WI
Open:  8:00 am – 5:00 pm
Special offers:  Buy one dozen cupcakes, get a second dozen for half off.

Guilty Café
Location:  244 N Century Ave #1, Waunakee, WI 53597
Open:  6:30 am – 4:00 pm
Special offers:  We planned to have mini angel food cakes and filled cupcakes for people to pick up!  We will also have fresh baked cinnamon rolls, muffins, scones, cookies, cupcakes!

Hubbard Avenue Diner & Bakery
Location:  7445 Hubbard Avenue, Middleton, WI  53562
Open:  7:00 am – 9:00 pm
Special offers:  $1.99 slices of Hubbard Squash Cake and $1 Frosted Footballs (Packer and Bear decorated)

Mad Batter Bakery
Location:  903 Boyce Drive Rhinelander, WI
Open:  7:00 am – 4:00 pm
Special offers:  Free MINI Donuts, Gift certificate raffle

Monzù Bakery & Custom Cakes
Location:  126 S Broadway Green Bay, WI 54303
Open:  7:30 am – 5:30 pm
Special offers:  10% off ready to go bakery items and a drawing for a Gingerbread kit.

Simple Simon Bakery
Location:  218 E. Wisconsin Ave. Appleton, WI
Open:  12:00 am – 5:30 pm
Special offers:  We are going to have an open house with samples of our fall bakery items.  We are going to offer discounts to anyone booking orders for Halloween and thanksgiving orders that day.  We will be open our normal hours midnight until 5:30 pm but our sampling will be from 9 am to 3 pm.

Sweet Lola’s
Location:  303 3rd St., Wausau, WI 54403
Open:  10:00 am – 7:00 pm
Special offers:  Giant cake slices for just $4, $5 off a dozen cupcakes, and $1 cookie specials on Packer sugar cookies!

Sweet Perfections Bake Shoppe
Location:  1501 Paramount Dr, Waukesha, WI 53186
Open:  7:30 am – 6:00 pm
Special offers:  We are promoting our fall inspired “Pumpkin Spiced Wisconsin Cream Puffs.”  We will have in-store drawings and coloring contest for kids and adults.  Get your picture taken with our very own mascot “Cupcake Peg” we have some cool photo props for an awesome time.  We will also be sampling fresh product throughout the day!

Tamara’s the Cake Guru
Locations:  1529 Oregon St, Oshkosh, WI  //  1859 N. Casaloma, Appleton, WI  //  107 S. Appleton Ave in Downtown Appleton
Open:  Oshkosh & Appleton:  10:00 am – 6:00 pm // Downtown Appleton:  10:30 am – 4:00 pm
Special offers:  We will be doing hourly contests, giveaways, and samples!

The BakeShop & More
Location:  216 W Main St, Durand, WI 54736
Open:  7:00 am – 2:30 pm
Special offers:  Free cookies, cake samples, bread samples!

The Cupcake Couture
Location:  320 Main Ave. Ste 201. De Pere, WI 54115
Open:  10:00 am – 6:00 pm
Special offers:  All our gourmet cupcakes will be $2.50 and basic cupcakes will be $2.25.  We will have our decorated cookies, cake balls, create your own station, edible cookie dough, and our gelato available as well!

The Cupcake-A-Rhee
Location:  Mobile dessert truck will be stationed at Grafton Farmer’s Market on Thursday!
Open:  10:00 am – 5:00 pm
Special offers:  We are going to give away cake truffles to the first 25 people, and then have $1 promotion (50% off) on cake truffles and cookies while supplies last on Thursday.

Uncle Mike’s Bake Shoppe
Locations:  1840 Dickinson Road, De Pere, WI 54115   //  2514 Lineville Road, Suamico, WI 54313
Open:  De Pere:  5:00 am – 6:00 pm  //  Suamico:  6:00 am – 6:00 pm
Special offers:  We will be selling a special “Hurricane Relief” donut with 100% of the proceeds going to the American Red Cross. It will be a long john donut with white frosting topped with red, white, and blue sprinkles.

To learn more about National Bakery Day, visit the RBA’s website at

To learn more about the Wisconsin Bakers Association, visit the WBA’s website at

About the Wisconsin Bakers Association:
The Wisconsin Bakers Association (WBA)  is a 501(c)(6) non-profit organization dedicated to helping members increase their baking and business knowledge, fostering the education of future bakers, keeping members informed about developments in the baking industry and legislative matters affecting them, and representing members’ interests at the state and federal government levels.  Organized in 1905, the WBA is made up of retail and wholesale bakeries; multi-unit operators; supermarket bakeries; specialty shops; bakery suppliers; college bakery programs; baking students, manufacturers and associate members.  The WBA Member Services Center is located at 2514 S. 102nd St., Suite 100, West Allis, WI. Visit for more information.